Eden Lew
walked into a kaleidoscope.
Vacheron Constantin Winter 2022
Working with David Stark Design and Pink Sparrow, we designed Vacheron Constantin’s 2022 winter retail store design in New York to feature their renowned expertise in diamond setting. We created an animated light wall and facade to showcase images of their products, displayed watches on icebergs in their windows, hung a graphic “chandelier” of patterned diamonds from the ceiling, and created a walk-in kaleidoscope room to immerse visitors inside a diamond.
Credits
Creative Direction:
David Stark
Eden Lew
Visual & Design:
Eden Lew
Clement Chou
Production:
Dan Shovlin
Christina Kennedy
Fabrication:
Pink Sparrow
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